Technology

AI Agent technology for autonomous offline vision data analysis
AI Agent AI Agent Technology for Autonomous Interpretation
and Reasoning of Offline Vision Data

Based on the Vision AI-based analysis technology developed independently by P2ACH AI,
it realizes efficiency of retail media, operation, and marketing through analysis in space.

  • The AI Agent developed by P2ACH AI
  • Beyond Visualization
    Autonomous Reasoning & Decision-Making AI

    The AI Agent developed by P2ACH AI goes beyond simple visualization of offline behavioral data collected through Vision AI, embodying an Agentic Intelligence capable of autonomous understanding, reasoning, and decision-making.

P2ACH AI Agent dashboard visualization P2ACH AI Agent dashboard visualization mobile
Contextual Insight

This technology structurally interprets data context by integrating real-time vision analytics with historical data, KPI benchmarks, and operational rules, all grounded in a proprietary ontology that defines offline environments across people, space, media, products, and behavioral dimensions.

  • Reasoning Engine

    By combining an LLM-based natural language reasoning engine with rule-based analytical logic, the AI Agent interprets user intent within the dashboard and automatically retrieves and analyzes the required data. It performs root-cause analysis, identifies key drivers of change, and detects anomalies.

  • Strategic Actions

    As a result, the system moves beyond delivering raw metrics to providing concrete action recommendations that directly influence advertising operations, spatial layout, and content strategies in physical offline environments—enabling intelligent, decision-oriented support rather than passive reporting

01

For Ultra-Precise Gaze Analysis

  • Extrinsic Calibration
  • Extrinsic Calibration 3D object positioning Extrinsic Calibration, which we have implemented, is one of the key technologies used for autonomous driving.

    This advanced mathematical technology accurately estimates and reconstructs the 3D position of objects by correcting distortions and errors within the camera's field of view (FOV). By precisely calculating the location, orientation, and coordinates of target objects, it even enables sophisticated gaze analysis to determine exactly where a person is looking.

Applications
  • Advertising Effectiveness Analysis
    • Ad Viewership Analysis
    • Ad Engagement Analysis (Analysis of frequently gazed objects within ad content)
  • Customer Behavior Analysis
    • Frequently Gazed Products on Shelves
    • Heatmap Analysis
02

High Performance

  • Object Detection & Tracking
  • Object Detection and Tracking demonstration 'Detection' identifies targets like people or vehicles through AI algorithms, while 'Tracking' continuously follows those detected objects in real time.

    Specifically, Detection recognizes the emergence and presence of target objects. And if Tracking performance is unstable, it results in Frame Missing, which can cause the system to misidentify the same object as a different one upon re-detection, lowering analysis reliability. Our AI algorithms achieve high-performance tracking to minimize Frame Missing, ensuring maximum data integrity for ad performance, foot traffic, and heatmap analysis.

    Detection performance validation results Validation of Technical Excellence through Accredited Testing Institutions.

    We have confirmed technical excellence by significantly exceeding performance standards across all categories, verifying the precision of our AI models in ad-viewing area detection and achieving high accuracy in facial recognition factors such as gender and age estimation.

Applications
  • Advertising Effectiveness Analysis
    • Advertising Ahead, Accurate Analysis of Audience (Gender, Age, and Re-identification)
  • Customer Behavior Analysis
    • Path & Trajectory Tracking
  • Stock-out Detection
    • Whether or not a target product for analysis is present
03

Delivering Efficiency and Cost-effectiveness

  • Dual CAM Processing
  • Dual CAM Processing with single Edge AI Box This technology allows a single Edge AI Box to connect two cameras and run analysis models simultaneously.

    By integrating two cameras with a single AI Box, it significantly enhances the scalability of the analysis area. Furthermore, it enables simultaneous analysis of both the front and back areas of double-sided devices, providing the functionality of two units for the cost of a single AI Box.

Applications
  • Wide Digital Signage Case
    • Wide Digital Signage dual-camera case
    • Dual-camera integration with a single device
    • Maximize Coverage with a Single Unit. Expand your analytical field of view without extra hardware. Our dual-camera connectivity ensures seamless, wide-area tracking in real-time, delivering certified accuracy across expansive digital displays.
  • Double Side Digital Signage Case
    • Double-sided Digital Signage dual-camera case
    • Dual-camera integration with a single device
    • Double the Insight, Half the Hardware. Capture data from both directions at once. Our AI Box supports dual-camera inputs to analyze two-sided signage simultaneously, offering 360-degree intelligence with the efficiency of a single, high-performance unit.
04

Retail Media & Insight

  • Re-Identification
  • Person Re-Identification multi-camera tracking Person Re-Identification (Re-ID) Re-ID is a sophisticated AI technology that maintains a consistent identity for individuals across multiple camera views, ensuring precise tracking and behavioral analysis.
    Prevents Overcounting
    Eliminates data inflation caused by misidentifying staff or repeat visitors as new customers.
    Enables Multi-Camera Continuity
    Ensures seamless tracking across different FOVs, allowing for large-scale trajectory analysis.
    Tracks Behavioral Conversion
    Links ad exposure to subsequent actions, such as moving to specific product zones.
    Re-ID examples with multi-camera and staff recognition Re-identification: Examples of Multi-camera Re-ID & Staff Recognition.
Applications
  • Retail Insight
    • Customer Path Analysis, Off Line Cookie
  • Advertising Effectiveness Analysis
    • Wide-Angle Ad Effectiveness Analysis via Multi-Camera Systems
    • Correlation Analysis connecting Ad Viewership to Shelf Visits and Purchase Conversion
    • Staff Exclusion Feature and Unique Audience Data Calculation (Filtering Repeat Exposures)
05

Universal High-Performance Edge AI

  • Multi OS support
  • Multi-OS Edge AI Box compatibility Versatile Multi-OS Support and High-Performance Edge AI Solutions
    Universal Compatibility
    Our AI solutions run on any OS, providing the ultimate flexibility and scalability for your infrastructure.
    Powerful Edge AI Box
    Our Android-based Edge AI Box doubles as a high-performance content player. With enough power to handle both AI tasks and media playback, there's no need to invest in separate set-top boxes.
    Customized Deployment
    Whether it's a dedicated workstation or a specific content player, our models adapt to your existing hardware preferences effortlessly.
Applications
  • Real-time Edge AI
    for Multi-Device Ad Insights
    • Powering AI models for ad effectiveness analysis on KOO's next-generation set-top boxes.
    • Deploying AI for ad performance and customer behavior analysis on tablet ordering systems.
    • Simultaneous content playback and AI model processing on our dedicated Edge AI Box.
We guarantee operational stability
through advanced security technologies.

Achieved GDPR Compliance and Obtained ISO27001 Certification

GDPR and ISO27001 security certifications GDPR and ISO27001 security certifications mobile
    • GDPR (General Data Protection Regulation)

      A law enacted by the European Union

    • GDPR Certification

      Proof that an organization complies with GDPR requirements

    • ISO27001

      International standard for Information Security Management Systems (ISMS)

Homomorphic Encryption data security Homomorphic Encryption data security mobile
  • ISO/IEC 27001 certification badge ISO/IEC 27001 certification badge mobile
  • Data security is a critical pillar in safeguarding core corporate assets against unauthorized access, corruption, and theft. For analytical solutions specifically, advanced security measures are indispensable to prevent data breaches. We provide ironclad data security through our proprietary "Homomorphic Encryption" technology, which converts all information into encrypted vectors. Our commitment is further demonstrated by our ISO/IEC 27001 certification (the international standard for Information Security Management Systems) and our compliance with the EU's General Data Protection Regulation (GDPR).
Global market certifications for Korea Japan Europe US Global market certifications mobile

We are obtaining the necessary certifications to deliver our services across key global markets,
including Korea, Japan, Europe, and the United States.

Data Anonymization process flow Data Anonymization process mobile
Universal High-Performance Edge AI Data Anonymization
for Ad Performance Analytics

Our advertising performance analysis service uses only anonymized data and does not process personal information. The data anonymization process is as follows:

  • ① Video data captured by external cameras is sent to an AI recognition device.
  • ② The Edge AI device anonymizes video frames in memory, generating only anonymized categorical data.
  • ③ Only anonymized data is transmitted via IP networks; no images or videos are stored.
  • ④ Anonymized data is processed by a statistics web server to deliver the service.